spcaLA Calls Upon All Women to Join the
Love/Avon Army of Women
New Program Focuses on Going Beyond a Cure to Supporting Research to Prevent Breast Cancer
Los Angeles CA – Society for the Prevention of Cruelty to Animals Los Angeles (spcaLA) announces its support of a unique new program that offers men and women the opportunity to unlock the key to preventing breast cancer: the Love/Avon Army of Women. The Love/Avon Army of Women is recruiting one million women nationwide to move breast cancer beyond a cure and help researchers learn what causes breast cancer. Women across the U.S. are encouraged to be “one in a million” by learning more and signing up at www.armyofwomen.org.
The Love/Avon Army of Women is an initiative of the Dr. Susan Love Research Foundation, thanks to a generous grant from the Avon Foundation for Women. Army of Women empowers men and women by serving as research volunteers to help scientists understand the causes of breast cancer – and how to end it once and for all.
spcaLA strongly supports Army of Women. It is a cruelty free alternative to research that doesn’t rely on animal testing.
spcaLA President, Madeline Bernstein says, “We encourage women and men to join the Army of Women today and register at www.armyofwomen.org to be part of this important effort. spcaLA is in support of this program because there is no animal testing involved. Also, so many of our shelter staff and supporters are women and supporting this population is critical.”
“Traditionally, it has been women who have led the fundraising and advocacy efforts to end breast cancer,” says Dr. Susan Love, the President of the Dr. Susan Love Research Foundation and a leader in the breast cancer movement for more than 30 years. “We are delighted to announce today our affiliation with the spcaLA. The Army of Women enables scientists to move from studying cancer after it occurs, and testing new drugs and treatments, to seeking the cause and prevention. If we all join together, I know we can end breast cancer in our lifetime.”
Why is the Army of Women important? “All too often, researchers cannot find the volunteers they need for their studies, or it takes up to 18 months to recruit enough,” explained Marc Hurlbert, Director of the Avon Breast Cancer Crusade. “The Army of Women will solve this problem and allow scientists to focus on their work, not recruitment, and provide timely access to volunteers, thereby moving the focus from the lab to real women and men, and accelerating research into breast cancer cause and prevention.”
Women and men nationwide are invited to be “one in a million” and help end breast cancer. Visit www.armyofwomen.org.
The Dr. Susan Love Research Foundation
The mission of the Dr. Susan Love Research Foundation is to eradicate breast cancer and improve the
quality of women’s health through innovative research, education and advocacy. For more information: www.dslrf.org.
The Avon Foundation
The Avon Foundation, an accredited 501(c)(3) public charity, was founded in 1955 to improve the lives of women and their families, and focuses on breast cancer and domestic violence. From1992 through 2008, the Avon Breast Cancer Crusade has raised and awarded more than $585 million worldwide for access to care and finding a cure for breast cancer, with a focus on the medically underserved. Funding supports five areas: awareness and education; screening and diagnosis; access to treatment; support services; and scientific research. Beneficiaries range from leading cancer centers to community-based non-profit breast health programs. For more information, visit www.avonfoundation.org.
spcaLA
Society for the Prevention of Cruelty to Animals Los Angeles (spcaLA) is an independent, nonprofit animal welfare organization serving Southern California since 1877. There is no national SPCA, parent organization, or umbrella group that provides financial support to spcaLA. Donations run programs and services including Cruelty Investigation, Disaster Animal Response Team, Humane Education, and a variety of shelter services. www.spcaLA.com




