spcaLA's Spay/Neuter Ad Campaign
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To draw attention to spcaLA's Specialty Spay/Neuter Center and the importance of spaying and neutering, spcaLA launched a cheeky and thought-provoking ad campaign. A macho Chihuahua proclaims, "If you're making me sterile, at least give the money to CHARITY" and a demure kitten states, "I helped less fortunate animals and all I gave up was SEX.” Racier slogans included: "Help fight the homeless pet problem just by taking my TESTICLES" and "Help homeless pets just by giving me a useless VAGINA.”
Though some found the advertisements controversial, spcaLA designed the spay/neuter campaign to create a buzz and direct attention to the urgent pet overpopulation problem in Los Angeles County where an estimated 75,000 animals are euthanized annually.
Spread the word about spay/neuter and support spcaLA by purchasing one of the campaign images on t-shirts, tote bags and more! Click here to purchase.
For more information on the Spay Neuter Center click here.
